Cheap WebSite Traffic
Every online company knows that without traffic to their site, they go broke, quickly. There are many ways to get cheap web site traffic.
One way is pay per click advertising, where you pay per click through to your site, but you do not know if the customer is going to purchase your product, so you do lose some money with that.
Another way is to request links from other relevant, high traffic sites. Links to other well established sites is like personal recommendations, where you establish credibility fast, which increases the chances that they will buy your product.